A group of students acting as outside consultants for your organization work closely with you to identify an issue or challenge you are facing, with a marketing or market research focus. Students will research and analyze the issue, and develop strategies and recommendations that you could implement to address it.
Project examples include, but are not limited to:
Students deliver a presentation of their results at the end of the quarter. They also provide a ten page report detailing their findings, analyses and recommendations.
Students' tactical recommendations will include advertising and social media strategies, messaging, pricing, and distribution strategies.
You'll gain an unparalleled opportunity to evaluate future talent -- learning what they can bring to the table and what skills they have before you hire them to reduce onboarding costs and time.
Today's talent are tomorrow's managers, entrepreneurs, decision makers, and consumers of your products -- so capture their attention early on by engaging with them in an authentic way.
Gain a fresh perspective from top emerging talent by giving Millennials hands-on experience to find value for your organization.
Build strong relationships at local schools and with their students to ensure that you hire for cultural fit, while improving your community.